As Art Director at Polycoat Products, one of the nations leading chemical manufacturers, I had the exciting responsibility of bringing to life our marketing initiatives. This encompassed a wide range of tasks, from refreshing company branding to creating brochures, sales materials, trade show graphics, interactive kiosks, digital marketing strategies, and beyond.

The video above showcases our enhanced presence, featuring all-new graphics, videos, interactive kiosks, and additional collateral that we introduced at our largest Las Vegas trade show. Our sales teams effectively leveraged these interactive kiosks to significantly boost visitor engagement.

20x20 booth featuring new graphics and messaging 

Designed all new company brochures with cohesive messaging

Here are some samples from our label redesign project. During the development of our new website, we faced the challenge of generating imagery for hundreds of products. These labels not only featured refreshed designs but also incorporated QR codes. These codes served as convenient links for contractors, directing them to dedicated landing pages packed with comprehensive, product-specific information.

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